In the year 2019, The Activation Project forged a dynamic partnership with UK Active and Sport England. Building on this solid foundation, we secured vital funding from Sport England in 2020, which marked the inception of our collaborative project in conjunction with England Golf and Sport England. Together, we embarked on a journey to champion active lifestyles and redefine the future of sports and wellness. Our shared dedication to promoting physical activity and enhancing the well-being of individuals across the UK drives us forward, and we are excited to continue this transformative journey with these highly-respected partners.
In March 2022, we secured the contract with Sport Wales to offer personalised coaching to several CEOs. Building on the achievements of the initial year, we expanded our coaching services to encompass additional organisations in 2023, catering to both CEOs, senior leaders and senior leadership teams.